DesignLimo

Michael Parson

Dingbat typeface

Thursday, 8 February 2024

Lale

The designer, Michael Parson, has long been curious of the possibilities that Opentype scripts now offer type designers. Thanks to this technology, design is no longer limited to the basic forms but can be enhanced with additional glyphs, ligatures or other features. He wanted to explore how to integrate these options into the less explored world of dingbat fonts. The resulting font, Lale offers a range of visuals that can be accessed by simply typing a sequence of signs, either letters; for the flowers, or numbers, for the stems. Both can be combined for a total of 4680 combinations.

Creative Media

Branding

Wednesday, 7 February 2024

Purveyance

The intention of this piece was to create a brand for an innovative tracking and payment system for fruit suppliers. The brand needed to symbolise freshness and quality while being adaptable into a wide range of brand uses on- and offline. The logo perfectly reflects the research, colours, keywords etc identified in the process, and is unmistakably modern, corporate and fruit based, while remaining friendly and approachable. The slogan is reflective of the fact that this brand and the app will accompany the produce throughout it’s journey from the stage of picking through to arrival in store.

Büro für visuelle Kommunikation Raum Mannheim

Trend Information

Tuesday, 6 February 2024

BASF Trend Book

The global trend book “Under the Radar” is a unique communication tool that provides an annual, profound and structured overview on global color trends for the automotive industry. It aims at showing the significance and variations of color in different regional market and has established as a constant company for the designers of original equipment manufacturers (OEM) by offering specific trend and color information together with 65 color samples. The design intents to capture and explain these global and regional trends in usable format and an expressive way.

Katsumi Tamura

Calendar

Monday, 5 February 2024

Calendar 2015 “Flowers”

Design a room, bring in the seasons - The Flowers calendar comes with a vase design featuring 12 different flowers. Brighten your life each month with a seasonal flower. It includes 12 type flowers — Poppy, Crocus, Tulip, Anemone, Hyacinth, Lily, Gerbera, Sunflower, Calla, Narcissus, Dahlia and Rose. Quality designs have the power to modify space and transform the minds of its users. They offer comfort of seeing, holding and using. They are imbued with lightness and an element of surprise, enriching space. Our original products are designed using the concept of Life with Design.

Dongdao Creative Branding Group

logo

Sunday, 4 February 2024

Sense

The creation was heavily influenced by Zen Buddhism. The Chinese word ‘san’ is an utmost important number in traditional Eastern mindset: It is related to everything in the universe. The corresponding English name ‘SENSE’ refers to intuition, a stage higher than knowledge, imagination and inspiration, and closely reflects the phonetic pronunciation of its Chinese counterpart – ‘san xiang san’. The logo represents Eastern thinking: Although one does not completely see the three hills, partially covered by 'clouds', there are nonetheless present.

Dongdao Creative Branding Group

Corporate Identity

Saturday, 3 February 2024

Huatu

The striking simplicity of the logo mark makes it easy to remember. The two letters ‘Hua’ and ‘Tu’ overlap, highlighting their common denominator, the letter ‘u’. Amplifying this letter ‘u’ interestingly resembles a book (the essence of the business). To further stress the attributes of the industry, the designer applied the shape of a Chinese thread-bound book in the visual application, reflecting a strong sense of Chinese culture and form. Overall, this training brand adopted a visual system which both brings new energy and expression, but also provides a sense of authority.