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Coreintive
Corporate Identity
Friday, 5 July 2024

Coreintive

Understanding services a brand provides, a way the brand looks at the world and a strategy of how to convey them are needed to let the brand communicate with the world. Firstly, Coreintive give shape to directions the brand views and found the brand's identity through varied eyes and questions such as potential, intrinsic, expandable, immanent, integrated characters that the brand has. Based on that, Coreintive put the brand's original core into the language of design, and complete brand communication design to let communicate with the world.

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Shenzhen Shenwenjiao Design Co., Ltd.
Poster
Thursday, 4 July 2024

Cells

On July 19, 2017, PIY built a small building in Melbourne, Australia. It is a small castle assembled of 761 components, and they named it "Cells". The nodes are designed as the hand-turned thread tenon and straight tenon, which is summarized as "East Tenon & West Mortise". You will find their products, including variable shelves, study and shoe racks, etc., all of which are broken up and reassembled into an organism. And then, you will feel their desire to grow freely.

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Leong Chou In
Visual Identity
Wednesday, 3 July 2024

Subsidy Programme Series

This is the subsidy program that the Macao government has opened to the public for music and fashion creation. Based on this theme, Chou In Leong think about the commonality of these categories, that is, creative innovation. Therefore, she use simple pencils with the main elements to try to express the purity of the creation.

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BY-ENJOY
Brand Vision System
Tuesday, 2 July 2024

FIL

FIL is a fashion design collection of brand space, selling a variety of interesting and design items. FIL means "line" in French. It is materialized, emotionless, and inclusive. It can be the most basic component of thousands of aesthetics, but it does not exist independently. When designing the brand image logo for it, designers run through the "line" in the middle of the three fonts. It allows the concept of the brand to be presented realistically and at any time through varying lengths.

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Somethink Brand
Visual Identity
Monday, 1 July 2024

WiseTribe

The Wise Tribe is an education organization that focuses on children between 0 and 12 years old. The brand's Chinese name "weisi" is a homonym for "wise" in English, which also means "thinking". They hope the brand can be more close to children, like the original tribe, accompany the growth of children. They believe that children grow up with infinite possibilities. Therefore, the brand should be like children, with infinite imagination space.

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VISANG
Brand Identity
Sunday, 30 June 2024

Viewing History

The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.

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