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New World Development Company Limited
Key Visual
Sunday, 1 September 2024

Fleur Pavilia

Fleur Pavilia, New World Development’s latest residential development project in Hong Kong under The Artisanal Movement, is themed around The Three Friends of Winter - pine, bamboo and plum blossom. The trio thrives in the harshness of winter with for their remarkable characteristics. Together they embody grit, perseverance, and resilience representing the ideal characteristics of the literati in Chinese culture. The key communication visuals are composed of ikebana (Japanese floral arrangement) of the three plants. The charm and personas of the three plants are well illustrated this way.

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Dongho Kim, Yunyoung Lee
Brand Identity Redesign
Saturday, 31 August 2024

1in360

1 in 360 is an internet-centered talent show with a focus on inclusiveness, and creativity. Given its international reach, the purpose of the redesign is to create an instantly recognizable set of colors, shapes, patterns, and logos which can carry the message of the show. This redesign modifies the star in various ways to make it stand out and enhance the symbol’s dynamism with a view to creating a more sophisticated and contemporary visualization. By using the stripe pattern based on the logo, this corporate design represents a unique image which engages current pop tastes across the world.

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Kentaro Nagai
Poster
Friday, 30 August 2024

War and Peace

"War and Peace" is the third poster series for "Piece together for peace" project that started in 2007. "War" is skull, "Peace" is pigeon. The two visuals made from map of the same size with only movement and rotation. This project makes the image of nation, corporation and peace using the figure of land in the world. Then, he believe it could express the vision of every people and world become unified. "Piece together for peace" project has the meaning that assembles the parts of piece like a puzzle for peace.

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Yorgo Tloupas
Brand Identity
Thursday, 29 August 2024

Black Crows

Well-designed skis manufactured in top ski factories, with shapes and flex patterns that are contemporary and accessible but still provide performance. The brand’s aesthetics is clean and distinctive. The chevron pattern, created by the art director Yorgo Tloupas, reminiscent of six black crows flying in unison, is applied on everything that the brand produces... not only on skis. You can spot the chevron everywhere: on clothes, visual merchandising, ad campaigns, music festival identity, and even a Chamonix map has been entirely drawn with this geometrical shape!

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Lam Cheuk Yin
Raising Awareness
Wednesday, 28 August 2024

Foorigin

We eat every day. But when was the last time you ask: What is food? We as a consumer, seldom explore and consider the so-called food that we are eating. When it comes to the truth of food, media tends to highlight the bloody and disgusting scenes of slaughtering the animal in order to gain a deterrent effect, however, it is hard for the audiences to accept and the effect is temporary. With this situation, Foorigin uses a causal yet indirect method to raise people's awareness via a set of challenging perception poster and publications which depict the food productions of different species.

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Seokwon Han
Poster
Tuesday, 27 August 2024

Water For Life

This is a series of poster design which focused on the significance of water for the life of all organisms. Water is a life giver and is used to create energy for life processes. Without this element, we would be lifeless. It is necessary keep creature’s bodies and the environment healthy and should be valued and protected as the precious resource. By watching the illustrations of posters with the life of organisms, people understand the concept and content of posters, and have our won thinking to have the duty to pay attention to protect the environment and the precious water on the earth.

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Design interview of the day
Special Coverage
Sunday, 25 August 2024

Design interview of the day

Read the latest interviews and conversations on design, creativity and innovation between design journalist and world-famous designers, artists and architects. See latest design projects and award-winning designs by famous designers, artists, architects and innovators. Discover new insights on creativity, innovation, arts, design and architecture. Learn about design processes of great designers.

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